Entrepreneur, Cultural Strategist
& Social Advocate



Beatriz Acevedo is one of the leading inspirational voices and Latina entrepreneurs in the United States. She has dedicated her career to creating opportunities for the voices of diverse youth, in an effort to influence authentic and positive depictions of Latinos in society.



“She is one of those women who knows how to transform with the resources that she has. She can transform even just with a conversation.”

- Ana Valdez, Executive Director 




Beatriz began her career as a young radio and television host. She has created, developed, and produced hundreds of original primetime television shows and digital series in multiple languages. Her work has earned her three Emmy Awards, an MTV Music Video Award, two Streamy Awards, a Media Correspondent Award, among others. She has also created a variety of branded content and marketing campaigns targeting millennial youth for numerous blue-chip brands.



Most recently Beatriz was the co-founder of mitú, the leading digital media brand for young Latinos in the U.S. Under her leadership she went on to raise $50M in funding, led by some of the most successful venture capital groups in California. The mentorship initiatives that she created through her Accelerator Program, have also provided invaluable access to the next generation of multicultural storytellers, with an emphasis on female leadership. Beatriz's expertise has been to create content at the intersection of media, technology, and social impact.



Beatriz is an advisor and board member to numerous companies including:



Beatriz is a passionate and sought after speaker who enjoys insightful discussions around diversity as good ROI, female leadership and their 
contributions to the economy, and the future impact of multicultural youth
in America. Notable engagements include:

  • White House Summit: Latinas in the Economy

  • Cannes Lion Festival: How to Target the New Mainstream Economy (Latino Millennials),

  • TED Jeffersonian Dinner: The ROI of Diversity 

  • Duke University: Standing Out in a Crowd

  •  SXSW: Busting Bias in Media and Tech

  •  The Power Women's Summit: When Women are Paid Less, America Loses



Beatriz is currently the President of her family’s Mexico-based foundation “Fundación Acevedo.”  For the past 30 years, the Foundation has provided scholarships for students who lack the financial means to pursue a higher education. Funds are also distributed to support numerous cultural and arts programs throughout Mexico.



Beatriz resides in Santa Monica, CA with her husband and mitú co-founder Doug Greiff. Both are proud parents to bicultural and bilingual teenage twins, Isabela and Diego.

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